China KOL Marketing - China Marketing Agency
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China Marketing Agency / China KOL Marketing
KOL Marketing

Right People, Right time, Right content

KOL Marketing

Much like Influencers in Western world, KOLs are very crucial in the overall digital marketing approach in China. Chinese users behave differently when it comes to taking advice. Instead of depending on search engines, Chinese users value advice from sources such as their peers, friends, bloggers and celebrities also know as KOL (Key Opinion Leaders).

About China KOL Marketing

China KOL Marketing

We inflate the credibility of your brand with word of mouth publicity online through Chinese bloggers, influencers and web celebrities. We analyse your brand positioning to find the best KOLs for your campaign. We management KOL marketing in the ways below.

china marketing - Sponsored Post
China KOL Marketing

Sponsored Post

In this way, the brands’, products’ or service providers ‘could post some contents and pictures on their own official account first, then pay KOLs to share their posts on the KOLs’ own account. This means using KOLs to help you spread your own voice and opinions. This works well on both Weibo and WeChat.

 

This way can be used to promote brands, products, services, campaigns and so on. The point is you need to select the right KOL who has the similar sense and level with what you want to promote in the market.

China KOL Marketing

Gift Away

You could provide some gift cards or little gifts related to your business to your KOL, then your KOL could send these gifts to their selected fans as rewards. This action could raise the public interest and excitement about your products or brands.

 

You could require them to create some giveaway campaigns on their social account and encourage their fans to take part in them. Normally, KOLs get paid by sponsored posts and giveaways separately. This might be because of the complex and extra time it takes them to advertise and promote giveaway promotions.

china marketing - Wechat KOL
china marketing - Product Review
China KOL Marketing

Product Review

Product reviews could be useful products, services and brands. People normally like to check the reviews about what they are going to buy. If they read positive reviews, they will be more inclined to buy. Contact bloggers and give them a reason to post positive reviews about your business in order to efficiently start building your reputation.

What We

Offer

Sponsored Posts

Product Reviews

KOLs Giveaways

KOLs Campaigns

Bi-Lingual Account Manager

TELL US ABOUT YOUR PROJECT, OR JUST SAY HELLO

Phone: (852) 2388 2025

Whatsapp: (852) 6633 2459

E-Mail: info@chinamarketing.agency

WeChat ID: chinamktagency

china marketing - wechat qrcode




China Marketing Service
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